Home Business Absa, Mpesa among 25 most admired financial brands in Africa in 2021

Absa, Mpesa among 25 most admired financial brands in Africa in 2021

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Kenyan Wall Street | by Miriam Wangui


Three Kenyan brands, Equity Group, KCB Group, and Mpesa, have been ranked among the top 25 most admired financial brands in Africa according to a survey done by Geopoll, Kantar, and Brand Africa.

The annual survey seeks to demonstrate brand preferences across the continent. This year’s study showed the resilience of top brands despite the difficulties caused by the Covid-19 pandemic…

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