The Standard | by Moses Omusolo
Kenya has broken ground in online export promotion after it secured more than Sh200 million worth of orders in its first virtual trade fair recently held in Italy.
Championed by the Kenya Export Promotion and Branding Agency (KEPROBA), it is expected that virtual trading will become a lucrative avenue for the country’s fledgling exports sector.
“Kenyan exporters clinched sales leads amounting to over $2,178,000 (Sh235,224,0000) in the recent Virtual Macfrut Digital 2020 Trade Fair that took place in Rimini, Italy…
