Home Business AAR Insurance digital portal sees rise in traffic

AAR Insurance digital portal sees rise in traffic

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Business Daily | by James Kariuki

Automation processes at AAR Insurance has witnessed a 40 percent upsurge in new business where customers access treatment and buy drugs via the portal.

Chief operations officer Mercy Ndegwa said most users were drawn from the 25-45 bracket where men accounted for 52 percent while women took the rest.

“While the increased use of digital platforms is partly attributable to Covid-19 limiting in-person contact between clients and service providers, convenience is a driving factor for tech-savvy consumers seeking real time solutions to their insurance needs…

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