Only 13pc of Kenyans buy, sell products on e-commerce platforms



Business Daily | by Elizabeth Kivuva


Only 13 percent of Kenyans are using e-commerce platforms such as Jumia and Kilimall to sell and buy products, underpinning the use of social media networks by marketers and shoppers.

A report on Kenya’s Digital Economy by a global advisory firm, Dalberg has shown retailers and shoppers prefer…

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