Business Daily | by John Mutua
Safaricom’s share of voice market in December rose to the highest level in three years, cementing the telco’s dominance.
The latest industry data from the Communications Authority (CA) shows that the telco’s share of voice market grew to 69.2 per cent in the three months to December from 64.7 per cent in September.
The regulator attributed the rise to Safaricom’s calls and mobile data offer dubbed Safaricom@20 Promotion. Safaricom’s rising share of the voice market came as rivals Airtel and Telkom Kenya continued to lose grip…
